Thursday, September 10, 2015 | 5:00 PM – 7:00 PM
Greenberg Lounge, Vanderbilt Hall
40 Washington Square South map
Please join us for the Engelberg Center on Innovation Law & Policy’s presentation on a cutting edge issue in patent litigation damages:
Testing Whether a Patented Feature Drives Customer Demand
Proving patent infringement damages is more challenging now that Federal Circuit law requires proof that the patented feature drives demand for the accused product. Professor Jacob Jacoby, a renowned expert in the use of surveys in trademark infringement cases, will discuss his new survey method designed for use in assessing damages for patent infringement. Following Professor Jacoby’s presentation, Professor Barton Beebe will moderate a panel discussion of the survey method and its ramifications.
Our distinguished panel includes:
• Barton Beebe, John M. Desmarais Professor of Intellectual Property Law and Co-Director, Engelberg Center on Innovation Law & Policy, NYU School of Law
• Paul Bondor, Partner, Desmarais LLP
• Nicholas P. Groombridge, Partner, Paul, Weiss, Rifkind, Wharton & Garrison LLP; Adjunct Professor, NYU School of Law
• Jacob Jacoby, Merchants’ Council Professor in Retail Management and Consumer Behavior, Professor of Marketing at the Stern School of Business, New York University
The program will take place in Greenberg Lounge, Vanderbilt Hall. A reception will follow at 6:15 PM.
Visit www.nyuengelberg.org/events for further information.
CLE will be available. A link to the CLE written materials will be sent in advance of the program to all who register for the program.
Email annemarie.hassett@nyu.edu to register.